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Matt Nettleton | Indianapolis, IN

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As 2018 comes to a close I am spending some time taking inventory of what I accomplished in the past year. In my line of work, reading and staying abreast of things in the world of business and personal development are par for the course. These are “table stakes”, a minimum expectation of hat needs to happen in order for me to help my clients. So, I read, actually I read a lot.

My goal, which I nailed in 2018, was to read at least 26 books. In fact, I managed to read 28 and I used to listen to a few more. I wanted to take some time and share what I thought were the best 7 books I read in 2018. If you are interested, you can buy these books right here. AMAZON BOOKS

1. This is Marketing by Seth Godin

People buy a story, Seth Godin does a masterful job talking about how you should pick the story you try to get them to understand and tell themselves.

2. Factfulness by Hans Rosling

There is plenty of “bad news” in the world because we see all of it without context, this book does a great job laying out why even the worst news tells us how good we have it and how much better today is than the past.

3. Unfu*k Yourself by Gary John Bishop

Unhappy? This book points the finger of blame exactly where is belongs and serves a strong reminder that you are the cavalry you are waiting for.

4. The Dichotomy of Leadership by Jocko Willink

Being a leader is constantly balancing in the spectrum of action you need to take. This is a great book for defining the spectrum and letting you know it is ok to choose what you do.

5. The 5 Second Rule by Mel Robbins

Mel does a fantastic job telling people they need to start, and she backs it up with a simple system to make that happen.

6. Fanatical Prospecting by Jeb Blount

If you can read the first chapter of this book and somehow not understand your role as a salesperson then you need to go back and read the first chapter again. Jeb has crafted the clearest description I have read explaining the importance of growing your business by talking to strangers.

7. Living with a Seal by Jesse Itzler

You are only doing 40% of what you can do. Jesse hired a Navy SEAL to show how to move that line forward.

To be your best, it's important to have a plan for working on YOU. Your spirit, your mind, and your body. Setting goals in each of these areas will have a profound impact on your identity and your success. These books will help you think in each of those areas.


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